Domain News & Press
As a both a leader and trendsetter in the home fashions industry, Domain has always received substantial press coverage. In addition to Domain Home Fashions, the charitable and entrepreneurial activities of the founder of Domain, Judy George, have won the company plaudits as a civic leader and as an advocate of women entrepreneurship. Below are just a few of the recent press releases and other articles written about Domain.DOMAIN HOME FASHIONS CELEBRATES OPENING OF MARLTON, NJ |
Retailer offers enticing promotions including $3,000 shopping spree |
Norwood, MA - November 13, 2001 - Domain Home Fashions is celebrating the opening of its newest store in Marlton, NJ. This is a key store in the Company's expansion plan, a plan that will result in a total of over 40 Domain stores by the end of 2004. The store opened on November 9th to throngs of expectant customers anxious to shop the home furnishings store well known for its innovative and fashion-inspired merchandise.
Domain's premier site in The Promenade at Sagemore is an impressive 5,800 square feet, making it one of the Company's largest stores. Located on Route 73 in Marlton, NJ, the Promenade is an upscale open-air lifestyle center comprised of 55 specialty shops and restaurants. The charming outdoor setting boasts an impressive courtyard and unique architectural and landscaping elements. The lifestyle center, beautifully designed to lure customers, is a new concept for the Company, which typically clusters its stores in highly visible upscale malls and freestanding units. Domain is in good company with other well-known merchants including Hugo Boss, The Coach Store, Ann Taylor, Prada and Polo. Domain president, Jim McCullagh, who is directing the Company's expansion project commented, "Despite a shaken economy, we believe consumer confidence will be restored. We have every intention to execute our expansion plan and will continue our demographic study and search to acquire the most desirable locations. The Marlton area is currently underserved and has a growth area populated with young, affluent customers. We believe the combination of demographics and this appealing lifestyle concept is a great recipe for success." Company founder, Judy George added, "I'm thrilled to see such a great response to our new location. I believe there is a strong resurgence in home life right now and getting back to what's important. The consumer is forgoing vacations to stay at home, planning more quality family time, and fulfilling their need for comfort in these uncertain times. We want to satisfy that nesting desire and have designed our newest stores with distinctive details and sumptuous room settings that will help consumers picture our furniture in their homes." Customers were delighted to find the expansive line of European-inspired home furnishings being offered at introductory pricing during the month-long grand opening celebration. In addition, for registering in-store as a Domain Preferred Customer, applicants are eligible for a free sofa and gift certificate giveaways. Among other enticing promotions being offered is a chance for all customers to win a fabulous $3,000 Domain shopping spree. The grand prize includes free travel to NYC and accommodations at a luxurious hotel, all for simply registering on-line at the Company's expansive website www.domain-home.com. Founded in 1985, Domain is an upscale retailer of unique and high quality home furnishings. They currently operate 24 retail stores from Boston, MA to Washington, D.C. Well-loved for its affordable decorator looks, fully accessorized displays and classic European-style furnishings, Domain has won numerous industry and customer awards, including Outstanding National Furniture Store Chain. The Company also boasts one of the most successful websites of any furniture retailer (www.domain-home.com). Domain's Founder and CEO, Judy George, has also won many awards, is a best-selling author, motivational speaker, and has appeared on national TV, radio shows and in magazines. High-resolution press photography is available at www.domain-home.com/press/press.htm. |
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